The poster reports a strategic plan elaborated to support a Mining Park located in La Union (Spain) in becoming more attractive for European tourists. The strategic vision was to develop -based on the Design Thinking Methodology- an interactive park which offers creative experiences to families with children.

Journey to the center of the Earth: Developing creative activities and a new branding for the Mining park of La Unión

Tommasina Pianese;
2020

Abstract

The poster reports a strategic plan elaborated to support a Mining Park located in La Union (Spain) in becoming more attractive for European tourists. The strategic vision was to develop -based on the Design Thinking Methodology- an interactive park which offers creative experiences to families with children.
2020
Istituto di Studi sul Mediterraneo - ISMed
creative tourism
underground heritage
creative experiences
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/20.500.14243/360307
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