The poster reports a strategic plan elaborated to support a Mining Park located in La Union (Spain) in becoming more attractive for European tourists. The strategic vision was to develop -based on the Design Thinking Methodology- an interactive park which offers creative experiences to families with children.

Journey to the center of the Earth: Developing creative activities and a new branding for the Mining park of La Unión

Tommasina Pianese;
2020

Abstract

The poster reports a strategic plan elaborated to support a Mining Park located in La Union (Spain) in becoming more attractive for European tourists. The strategic vision was to develop -based on the Design Thinking Methodology- an interactive park which offers creative experiences to families with children.
2020
Istituto di Studi sul Mediterraneo - ISMed
Inglese
Giuseppe Pace
COST ACTION CA1810 "First Underground4Value Training school"
First Underground4Value Training school
https://underground4value.eu/first-u4v-training-school-castel-dellovo-naples/
10-15/02/2020
Napoli
Internazionale
creative tourism
underground heritage
creative experiences
none
info:eu-repo/semantics/conferenceObject
Murilloromero, Maria; Pianese, Tommasina; Jovanovic, Marija
275
04 Contributo in convegno::04.03 Poster in Atti di convegno
3
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/20.500.14243/360307
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