This deliverable establishes the communication plan for IPERION CH. This communication plan is the document that defines strategy and structure for the communication of the project, and has been produced in the framework of Task 11.4 "Communication Activities". WP11 is entirely devoted to establishing efficient dissemination and communication mechanisms that ensure that all IPERION CH activities and services have the greatest possible impact. After a brief introduction, the document details the strategy for communication of the project: Core ideas of the communication are laid down, and a structure for ensuring the maximum efficiency of the communication activities is established. The next chapter, the detailed communication plan, is organized in three levels: internal communication of the project participants and with the management bodies; external communication with the Heritage Science community; and external communication with the general public, policy makers, stakeholders, etc. For each of these three levels, the detailed communication plan identifies the goals and objectives, the target groups, the messages to deliver, and the tools to be used to efficiently deliver those messages.
IPERION CH Communication Plan
Elisabetta Andreassi;Laura Benassi;
2016
Abstract
This deliverable establishes the communication plan for IPERION CH. This communication plan is the document that defines strategy and structure for the communication of the project, and has been produced in the framework of Task 11.4 "Communication Activities". WP11 is entirely devoted to establishing efficient dissemination and communication mechanisms that ensure that all IPERION CH activities and services have the greatest possible impact. After a brief introduction, the document details the strategy for communication of the project: Core ideas of the communication are laid down, and a structure for ensuring the maximum efficiency of the communication activities is established. The next chapter, the detailed communication plan, is organized in three levels: internal communication of the project participants and with the management bodies; external communication with the Heritage Science community; and external communication with the general public, policy makers, stakeholders, etc. For each of these three levels, the detailed communication plan identifies the goals and objectives, the target groups, the messages to deliver, and the tools to be used to efficiently deliver those messages.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.